Jamie XX's 'Gosh' Music Video is Super Cinematic
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In his new video for "Gosh," Jamie XX shares a cinematic look at a strange world in which people with an albino appearance help us understand the ideas of atrophy and much more.
"Gavras stages his story with great effect in the Chinese town of Tianducheng, a Paris replica (complete with a faux-Eiffel Tower) which has resembled a ghost town since its construction began in 2007," according to Billboard.
"According to Jamie's peeps, there's no digital tricky in the final cut."
Jamie XX's In Colour was one of 2015's most highly anticipated and regarded projects for music and for Jamie XX's career. As a producer, Jamie XX manages to bring special sounds together in cinematic packages that translate quite well into visuals.
"Gosh" is a perfect example of that application as director Romain Gavras is able to turn the sounds into something truly special for the viewer's eyes.
You can watch Jamie XX's "Gosh" music video below. In Colour is available for stream on all platforms.