Cleavage Launches 'Jinx'

Electronic music duo Cleavage fuses Music, Film and Art in daring new concept named 'Jinx'.

It combines music with footage of an exciting live art-experience. In doing so, Cleavage embraces its philosophy of combining art forms through the medium of electronic music.

On January 29, 2014, the Amsterdam DJ/producer duo Cleavage is releasing a bold, hour-long video to accompany their successful mixtape Dressed. The mix, characterised by its deep and soulful sound, was released on the electronic music platform Deep House Amsterdam near the end of 2013, as part of their Dressed / Naked Tapes series on that channel.
One of the members of the duo is an artist as well as a DJ, and is the creative force behind this concept. The concept is a video-clip, filmed in super slow motion, which features a woman's bare cleavage functioning as a canvas throughout the video's duration. Explained as Exugrassive Colour Painting, the woman's breasts are aggressively painted, while a wide-array of objects appear in front of the camera; objects that are inherent or of symbolic value to the producers.

While the intensity of the mixtape progresses, so does the intensity of the art performance as the viewer enters different stages, each with its own vibrant colour palette. The ultimate goal is a synergetic experience where music and art reinforce each other in one medium.
Cleavage is a musical companionship that has caused quite some commotion in the electronic music scene back in 2013.

It all started with the release of their first single My Body, which became an instant hit and was the soundtrack to many dance floors last summer.

A few months later their second single Prove appeared and again took the public by storm within a matter of days.
Recently they have signed with Spinnin' Records for multiple releases in the coming months, while another single is due to be released on Toolroom Records later this year.

- via The Media Nanny.